15 Enable 1-Click Buying

Enable 1-Click Buying

Zip through the checkout process and indulge the impulse buyer within by setting up push-button buying.

1-Click buying is the impulse buyer's dream—or nightmare, depending upon your point of view. Once activated, you can skip the standard checkout process and buy something by clicking a single button. It takes just a few clicks to set it up.

At the top of every page at Amazon you'll find a consistent set of options in the Amazon Toolbar, shown in Figure.

Amazon Toolbar

From this toolbar, choose "Your Account" to see your preferences page. In the section titled "Personal Information," choose "View or Change 1-Click Settings." (You'll be asked to sign in if you haven't already.)

Your browser must have cookies enabled if you want to use 1-Click buying.

From this page you'll see your 1-Click status (on or off) in a box at the upper righthand corner of the page. Once you've verified your 1-Click shipping address and payment information, you can enable 1-Click by signing in from any product detail page. Under the "Add to Shopping Cart" button, you'll find "Sign in to turn on 1-Click ordering." Once signed in, you're all set to have products shipped to your house with the click of a button.

There are no price limits on 1-Click buying, so you could find a $9,000 plasma HDTV-ready flat-panel TV on your doorstep with a few careless clicks. But once you've ordered an item with 1-Click, you have 90 minutes to cancel it or add more items. Just click "Your Account" from the top of any page to edit your order.

You can send gifts with 1-Click as well. Just add an address on your 1-Click settings page, click "edit," and be sure that "Include address in your 1-Click drop-down box" is checked. You'll then have the option to choose the target address from a drop-down box before your 1-Click action.

To turn off 1-Click buying for your account, visit your 1-Click settings page and click "Turn 1-Click Off" in the righthand status box.